In recent years, the decline in wine production has become especially pronounced in Greece and worldwide. Wine production remained low due to reduced sales and consumption, in part a result of the COVID-19 pandemic.

Additionally, the health of propagating material and the depletion of natural resources pose a threat to viticulture in regions such as the Peloponnese. By implementing new cultivation practices under the Traingrape project, the quantity produced could rise without exhausting natural resources, and there could also be changes to quality parameters, allowing the possibility of creating new products.

Implementing Traingrape is expected to significantly increase the production of Mavrodafni, as well as similar varieties facing similar challenges (e.g., raisins). This growth will result from improved yield per hectare and from identifying new areas suited for producing high-quality wine grapes.

Further, the new practices will reduce the need for natural resources, while discovering new suitable terroirs could yield products with unique quality attributes, giving local producers of Mavrodafni a competitive advantage. The increased production and generation of differentiated products will help the sector respond to rising wine demand and reinforce both the competitiveness of viticulture and the region’s wine production.

These new cultivation practices will bring significant economic advantages by boosting yield per hectare and potentially creating higher-quality products, attracting additional interest to the cultivation and commercialization of local grape varieties such as Mavrodafni.